CRM · Ecommerce · Customer Management

CRM Software Built for Ecommerce Businesses

Generic CRM software is designed for B2B sales pipelines — not ecommerce. Nexus CRM is built from the ground up for high-volume B2C operations: contact management, order history, WhatsApp conversations, RFM scoring, and churn signals in one place.

Start free trial → Book a demo

The Problem

Generic CRM software is designed for B2B sales pipelines — not ecommerce. Trying to use Salesforce or HubSpot for a business with thousands of B2C customers and WhatsApp-heavy operations is expensive, over-engineered, and disconnected from how your business actually works.

B2B CRM mismatch

Generic CRMs are optimized for lead funnels, not customer lifetime value and repeat purchases. Ecommerce metrics like RFM and repeat rate require workarounds or custom development.

No messaging integration

Your WhatsApp conversations exist entirely outside the CRM. Agents switch between tools and customer context is never consolidated in one record.

Operational disconnect

The CRM doesn't know about orders, returns, or shipping status. Sales and CS teams work with customer data that has no operational grounding.

How Nexus Solves It

Nexus CRM is built from the ground up for ecommerce — combining contact management, order history, conversation history, RFM scoring, and segmentation in one platform that knows what "customer" means in a high-volume B2C context.

Ecommerce-native contact records

Every contact has order count, lifetime value, RFM score, and full conversation history. No custom fields or plugins required — this is the default data model.

Messaging-linked CRM

WhatsApp, Instagram, and Facebook conversations are linked to customer profiles automatically. Every touchpoint in one timeline.

Operational awareness

CRM data includes returns, shipping status, and fulfillment history. Your customer record reflects the full operational relationship, not just contact details.

Key Features

Frequently Asked Questions

How is Nexus CRM different from Salesforce or HubSpot for ecommerce?
Nexus CRM is designed for high-volume B2C ecommerce, not B2B sales pipelines. It natively understands concepts like repeat purchase rate, RFM scoring, COD order history, and WhatsApp conversation context. Generic CRMs require heavy customization to handle these use cases.
Does Nexus CRM sync with Shopify customer data?
Yes. When Shopify customers place orders, their records appear in Nexus CRM automatically. Order count, total spend, and last purchase date are synced in near real-time.
Can I send marketing campaigns from Nexus CRM?
Yes. On Growth and Scale plans, you can build customer segments from CRM data and send WhatsApp, email, or SMS campaigns directly from Nexus. Campaign performance (opens, clicks, conversions) feeds back into customer records.
How does Nexus handle customer journey stages?
Nexus uses a default journey model: lead → prospect → customer → VIP → churned. These stages can be updated manually or automatically based on behavior triggers (e.g., a customer who hasn't ordered in 90 days is flagged as at-risk).
Can multiple team members access the CRM simultaneously?
Yes. Nexus is multi-tenant and multi-user. Your entire CS, sales, and operations team can work in the CRM simultaneously. Role-based access controls let you restrict which data each team member can see or edit.

A CRM that understands ecommerce, not just sales funnels.

Stop bending a B2B CRM to fit your B2C business. Nexus is built for ecommerce from day one — with the data model, integrations, and workflows your team actually needs.

Start free trial → Book a demo